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Caprock Cattle Company - The First Pour Bull Sale

  • Frontier Embryo Center 10653 399th Avenue Hecla, SD, 57446 United States (map)

Mark your calendars for an exciting event in the cattle industry! Frontier Embryo Center and Caprock Cattle Co. along with genetics from R Lazy B Ranch are proud to announce our highly anticipated Charolais Bull Sale, taking place on April 13, 2026. This event will showcase the pinnacle of our breeding program, A powerful lineup of 80 top-tier Charolais bulls bred to work, built for durability, and backed by genetics that move programs forward.

  • Whether you’re looking to enhance your herd’s productivity, add proven genetics, or invest in the future of your operation, this sale will feature bulls bred for success. These animals represent generations of selective breeding and a commitment to excellence, making them a valuable addition to any program.

    Key Highlights of the Sale:

    • Elite Charolais Genetics: Carefully selected bulls with superior traits to improve your herd’s profitability.

    • Performance Data: Detailed records on each bull, including weight gain, fertility, and adaptability.

    • Hands-On Viewing: Opportunities to see the bulls up close and evaluate their potential.

    • Expert Consultation: Our team will be available to answer questions and provide tailored breeding recommendations.

    Location and Time:
    Join us Sunday evening, April 12th, In Aberdeen for live entertainment at Best Western Ramkota Hotel - 1400 8th Ave NW Aberdeen, South Dakota 57401.

    Then Monday, April 13th, at 11:30 AM At Frontier Embryo Center, 10653 399th Ave, Hecla SD 57446 for fellowship, food, and Bourbon & Bred, with the sale kicking off at 1:00 PM. Dinner will follow.

    Why Attend?
    This sale is more than just a transaction it’s an opportunity to partner with industry leaders committed to advancing livestock genetics. With Frontier Embryo Center’s expertise in reproductive technologies and Caprock Cattle Co. & R Lazy B Ranch’s rich tradition in Charolais breeding, this event promises to deliver cattle that meet and exceed industry standards.

    We look forward to welcoming you to the Charolais Bull Sale and helping you elevate your operation with the best genetics available. More information, including the catalog and online bidding options, will be announced as the date approaches.

    For inquiries or early reservations, feel free to contact Jonathan Dietrich 570-412-3315.

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October 22

American Royal Livestock Show